Digital Marketing Manager – Fraym – Arlington, VA

Digital Marketing Manager

ARLINGTON, VA / FRAYM – ANALYTICS / FULL TIME

About Fraym:

Fraym is a geospatial data company that uses advanced machine learning to generate localized insights on communities around the globe. Our location-based data about population characteristics and behaviors are employed by governments and organizations tackling some of the world’s most pressing challenges like inequity and insecurity, climate vulnerability, public health, access to critical services, and more. Data created by our proprietary algorithms provides local-level insight on livelihoods, demographics, attitudes, behaviors, health, and public service access. This advanced geospatial data and analysis is available for 100+ countries at one square kilometer resolution—even in remote areas.

Summary of Position:

Fraym is looking for an ambitious self-starter to join our growth marketing team. In this role, you will work closely with the director of marketing and communications to execute a multi-channel marketing strategy. You’ll be part of the go-to-market team which includes sales, marketing, and product development. The ideal candidate has a strong digital marketing background, a working knowledge of inbound marketing, and is excited about leveraging marketing to build a business.

The ideal candidate will have strong written and verbal communication skills, keen attention to detail, be organized, and able to multi-task.

Responsibilities:

Digital Marketing

Marketing automation system (Pardot) to execute and report on campaigns
Digital ad campaigns
CMS (WordPress) to post blogs and make minor site updates
Social media accounts (LinkedIn and Twitter)

Brand Management

Ensure all branded materials follow the brand guidelines
Proofread all marketing materials
Manage relationships with and admin for external design and development consultants

Manage vendor relationships
Stay on top of media coverage

Events

Manage Fraym’s event marketing for conventions and smaller gatherings

Marketing Coordination

Work across verticals and teams to facilitate smooth communication to ensure marketing needs are met
You will have a collaborative mentality and a commitment to diversity, equity and inclusion

Requirements:

Agency or comparable in-house marketing experience
Marketing automation experience (preferably Pardot)
Minimum 3 years experience
Detailed oriented
Excellent written and verbal communication skills

Preferred Requirements:

Experience working with startups/early stage companies
B2G (marketing to USG)/B2B experience
Experience in emerging markets (Africa, South Asia, Southeast Asia, Latin America)

Working at Fraym:

Competitive, market-based salary commensurate with experience, including base salary and annual performance bonus.
Continent Immersion Program (CIP) provides Fraym employees the opportunity to immerse themselves in the markets, cultures, and geographies that we serve
Save for the future with our 401(k) program
Stay healthy and happy through our comprehensive medical, dental and vision insurance
Take time away from the office through our Flexible Paid Time Off
Be a part of a community and take part in our team outings
We are a “Growth Culture” that provides opportunities for career advancement and professional development in a fast-growing company

Not sure you tick all the boxes? We encourage you to apply. We have a culture of learning, and if this job description sounds exciting, we’d love to hear from you.

Fraym recruits, employs, trains, compensates and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, family status, veteran status, and other protected status as required by applicable law.

Job Type: Full-time

Pay: $90,000.00 – $120,000.00 per year

Benefits: