Marketing Manager – PollyEx – Remote

About Polly
Polly, founded in 2019 by a seasoned team of mortgage and technology experts, is a fast-growing mortgage technology company transforming the mortgage capital markets industry. Polly provides a revolutionary, end-to-end capital markets ecosystem that lenders trust to optimize performance from rate lock to loan sale and delivery. Polly increases gain on sale execution, automates workflows and provides actionable data analytics for its customers. Polly is backed by prominent Silicon Valley venture firms including 8VC, Meritech, Khosla, NYCA, Fifth Wall, Base10, Menlo Ventures and Conversion Capital.

The Role
Reporting to the Chief Strategy Officer, the Marketing Manager is a new position critical to the success of Polly. The Marketing Manager will create and manage compelling content that supports the full spectrum of Polly’s mortgage capital markets products and services and sustains the company’s rapid growth. Using creative writing skills and working with various stakeholders, you will take corporate messaging, industry insight and product information to create a wide variety of materials that speak to our customers’ needs, help generate sales leads and further enhance the Polly brand. This individual will own all aspects of Polly’s marketing planning and execution.

The Marketing Manager will have a wide breadth of functional expertise, including traditional corporate marketing (Branding, Positioning, Messaging, PR, Events, Field Marketing, etc.), and modern digital marketing (SEO, SEM, Email, CRM, etc.). While Polly can teach this individual the nuances of the mortgage capital markets industry, a successful candidate must possess deep functional marketing expertise.

Why should you join Polly?

We are attacking a trillion-dollar market with gross inefficiencies and seeking to transform the way an entire industry operates
We have an experienced leadership team that previously built large and impactful platforms
Outstanding opportunity for professional growth and upward mobility
Direct engagement with the decision makers and senior business leaders
Competitive salary and 100% paid medical/vision/dental/disability/life insurance for employees

Responsibilities

Drive strategy, execution and optimization of multi-channel campaigns to expand Polly’s marketing reach, drive Sales pipeline growth and achieve revenue goals
Manage campaign planning and determine targeting and messaging to drive net-new leads, nurture existing leads and support renewal/retention efforts
Manage activity calendar, write campaign emails, and manage content distribution aligned to campaign themes including ebooks, white papers, webinars, blogs and trade show materials
Partner closely with Sales to enable campaign follow-up and deliver new program playbooks; implement strategies to improve GTM collaboration
Create your own reports and dashboards to assess and measure campaign performance against leads, opportunities and revenue goals; analyze results for ongoing campaign optimization; share results and insights for marketing and the business overall
Collaborate with multiple stakeholders to ensure alignment on delivery and timely execution of deliverables, including with the Product Development and Sales teams
Proactively identify industry trends and customer insights to develop product and marketing strategy
Operate as the voice of the customer within Polly

Qualifications

Minimum of 5 years’ experience in campaign, digital and/or content marketing, preferably in the Cloud/SAAS technology start up space
Direct experience planning and executing marketing campaigns, end-to-end, against measurable goals
Exceptional written and verbal communication
Creative, resourceful and innovative; proven ability to manage multiple projects and priorities
Adaptive, resilient and able to thrive in a fast-paced, dynamic, start-up environment
Prior mortgage industry experience, a plus
Experience with Salesforce and MixMax (set up SFDC campaigns, create reports and dashboards, manage data sync with Mixmax at the campaign level)

Polly is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, age, color, national origin, religion, sex, gender identity, sexual orientation, marital status, pregnancy status, disability status, veteran status or any other legally protected status. Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Job Type: Full-time

Benefits: