Creative Director, Writer – Point B – Boston, MA

Management Consulting has been the foundation of Point B’s employee-owned company for 25+ years. Our collaborative, forward looking leadership approach ensures our customers are on the right path to success.

What makes Point B different? An employee-ownership model that gives you a voice in directing your career and building our company. Diverse leadership opportunities to expand your skills, along with the support needed to deliver great results. A unique culture that recognizes the importance of flexibility and collaboration.

Point B has been consistently recognized as one of the best places to work by Fortune® magazine, The Wall Street Journal, Consulting® magazine, Vault.com® and many others.

The Creative Director, Writer has outstanding copywriting, content strategy and storytelling skills to help lead our creative team through customer and employee communications and digital product design projects. The Director will drive creative concepting and content approaches, including storytelling and voice and tone. The Director provides guidance to creative team members and partners with Experience Principals to fulfill design, brand and business goals while spearheading delivery that exceeds customer expectations. Ensures excellent delivery to clients by making key creative and user experience design decisions, managing risks and opportunities, and leading application of best practices within the team.

WHAT YOU’LL GET TO DO:

Lead with a strong voice in presentation skills, campaign and brand messaging, concept creation and all communications

Collaborate with creative, technical and consulting teams to design and deliver products and services aligned with client needs and expectations

Oversee creative team, directing and approving work products

Work with the Point B marketing and sales teams to develop sales and marketing assets

Work with sales team to ascertain client needs and participate in the development of strategic and/or tactical proposals, as requested

Translate customers’ requests into creative direction and ensures projects remain “on brief”

Support Studio growth through sales pursuits, RFP’s and pitches and contribute to development of creative portions of proposals

Establish creative reviews and feedback sessions with the experience team(s) and internal customer(s)

Collaborate with copy and design staff to assure correct strategic and/or creative direction

Mentor and foster career development and growth paths for the creative team in alignment with Point B and personal objectives

Fosters a collaborative, inspiring and supportive culture


WHAT WE OFFER OUR ASSOCIATE CREATIVE DIRECTORS:

The chance to do meaningful work with amazing brands at the national and local level

An open environment that encourages you to identify new opportunities and provides the support to make it happen

A commitment to supporting your definition of balance between exciting work and personal lifestyle

The opportunity to build and be part of a fun and collaborative culture with teams that are as passionate about their communities as they are about their clients

A comprehensive, flexible Total Rewards program that supports and recognizes each individual’s unique needs and contributions to the firm


WHAT WE EXPECT YOU’LL BRING TO THE TEAM:

B.A. or B.S. degree preferred

10+ years copywriting, strategic and conceptual experience within the creative agency industry

Excellent leadership and people management skills

Strong digital portfolio site exhibiting copywriting skills through digital and traditional brand campaigns, product experiences, content and communications

Experience creating customer journeys

Success in B2B and B2C markets

Highly experienced with Adobe Creative suite & Microsoft Office suite

Familiarity with tools that blur the line between creative and development e.g. Figma, Sketch, etc.

Strategic thinker that can communicate ideas and concepts, articulating the value of both

Strong executive presence and business acumen

Expertise understanding and creating intersections of copy and design in digital worlds with deft skills of the written word

Experience and ability to balance competing priorities across a broad range of accounts/portfolios/practices

Ability to deliver results in an ambiguous and changing environment

THE KIND OF PEOPLE WE LOOK FOR:

You’re a thinker/director/doer — your book is full of impressive examples of design, art direction from the full spectrum of digital and print

Your business acumen shows up in the way you lead your team and your clients to success.

You know good copy from bad, and you write well yourself.

You can see projects through from concept to completion; enjoy growing the business and doing the work

You can balance competing priorities across a broad range of accounts/portfolios/practices

Your presence and style inspires confidence and grows relationships with our clients

You think strategically and can communicate ideas and concepts, articulating the value of both

You think outside the box and identify opportunities to innovate

You can generate respect and trust from Point B employees


YOUR OFFICE HOME BASE:

Boston, MA

#sme

#LI-PB


INTRIGUED TO LEARN MORE?

When you apply for this role, your information will be personally reviewed by our talent acquisition team (not by a robot). You can expect to hear back from us with feedback if we think there could be a fit and what next steps look like.


ABOUT POINT B

Point B is a consulting company dedicated to helping organizations with critical initiatives in the areas of customer engagement, growth investments, workforce experience and operations excellence. Our diverse set of experts spans 13 U.S. locations, with international reach via our partnership with Nextcontinent. We’ve helped global organizations of all stages and sizes achieve sustainable success by focusing on the humans at the center of change.

What makes Point B Different?

Our Founding Purpose and Values of our firm. Be part of a fun and collaborative culture with teams that are as passionate about their communities as they are about their clients

100% Employee Ownership – Giving you a voice in directing your career and building our firm

Benefits – Our comprehensive package includes competitive base pay and an annual bonus, complete health benefits including an option for 100% employer paid premium for medical, vision and dental coverage for employees, ownership shares through our ESOP, self-directed time off and more

Work-Life Balance – A unique culture that recognizes the importance of flexibility and collaboration. Our local and national model empowers you to choose the life you want

Award winning – We are proud to be named a Best Workplace in the US by Fortune magazine, Best Workplaces for Millennials, and Best Workplaces for Women. Hear more about why people love working at Point B on GlassDoor

We are an equal opportunity employer committed to a diverse workforce. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status or disability.

Source: Indeed.com
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