Senior Service Line Marketing Specialist
Location: Pearland Administrative Office
Department: Business Development
Job Type: Full Time
COMPANY PROFILE
Kelsey-Seybold Clinic. Changing the way health cares.
Kelsey-Seybold Clinic is Houston’s premier multispecialty group practice, founded in 1949 by Dr. Mavis Kelsey. With 21 clinic locations and more than 400 physicians, Kelsey-Seybold provides medical care in 55 medical specialties and is home to a nationally accredited Breast Diagnostic Center, Endoscopy Center, Infusion Center and Cancer Center. Our mission is to provide our team members with exceptional opportunities for professional and personal growth.
JOB SUMMARY
The Senior Marketing Specialist is responsible for managing and executing marketing strategy and initiatives for Kelsey-Seybold’s focused clinical service line(s), and certain employer products.
This position will be both an internal and external contact for subject matter and a resource for development of assigned service lines. The Senior Marketing Specialist will support initiatives that raise awareness of Kelsey-Seybold’s services. The position will develop and execute marketing strategy for the focused clinical service line(s) and work with team members to support marketing on all channels, including: advertising, web content development, social media, events, videos, and collateral materials. The position will manage and identify key strategic community partnerships and events related to the focused clinical service line(s). This can include, but not be limited to: Virtual Health, Clinic Growth/New Clinics, Occupational Medicine/Onsite Clinics, External Physician Marketing.
EDUCATION REQUIREMENTS & EXPERIENCE REQUIREMENTS
(A = basics; B = preferred)
Education
A.
Bachelor’s degree in Marketing, Journalism, Communications or related major
B.
Master’s degree in Marketing, Communications or related field
Experience
A.
7+ years of experience in marketing roles; events, and development strategies to reach key demographics/markets. (agency, or in-house corporate)
B.
Healthcare industry experience; Events experience, Experience working and maximizing chamber and community relationships, working with any insurance or B2B service lines within a healthcare organization.
Licenses
A.
B.
Special Skills
A.
-
Strong interpersonal skills, integrity - Excellent written and verbal communications skills
- Excellent project management skills, including task prioritization
- Experience working with outside contractors and vendors to ensure that projects are completed on time and within budget.
- Strong project and time management skills are required
B.
Understanding and ability to utilize social channels to reach key demographics
Other
A.
Proficiency in Microsoft Office, including an advanced knowledge of Excel, Word and PowerPoint
B.
WORKING ENVIRONMENT
Office
Source: Indeed.com
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