Associate Director, Marketing – Respiratory Biologics – AstraZeneca – Wilmington, DE

Are you an experienced Marketing Professional looking to be part of a company that follows the science and turns ideas into life changing medicines? If you’re passionate about what science can do to make a difference to patients’ lives and ready to discover what you can do – join us.

At AstraZeneca, we put patients first and strive to meet their unmet needs worldwide. Working here means being entrepreneurial, thinking big and working together to make the impossible a reality. If you are swift to action, confident to lead, willing to collaborate, and curious about what science can do, then you’re our kind of person.

The Associate Director, Marketing contributes to the development and execution of marketing plans to maximize the value of AstraZeneca’s next respiratory product launch. This individual is responsible for leading HCP Marketing Strategy and Execution for all non-personal campaigns across HCP and Consumer, and working Brand Leadership to drive brand performance at launch.

• Develop Launch Consumer and HCP marketing plans and programs; define objectives, strategies, and resources needed to achieve financial and strategic goals.

• Lead the Marketing Non-Personal Strategy across customer segments

• Management of budget and agency partner relationships

• Demonstrate ability to think strategically for impactful results

• Establish strong alliance with all internal and external partners to create omni-channel experiences across all platforms.

• Build program key performance indicator goals and measurement plan

• Lead all Media planning and budget for HCP and Consumer campaigns

• Lead project management of all tactical promotional activity for non-personal, including social, channels, including regulatory management and review of assets

• Ability to clearly communicate brand vision with passion and authenticity to marketing and cross functional teams

• Collaborate and lead without authority across functional areas; coordinate people, activities, communication & resources around a common goal and to achieve business objectives in a timely manner

• Build sustainable, long-term relationships with thought leader advocates and customer advocacy groups

• Bachelor’s Degree required; preferably in business, marketing or the sciences

• 5 years of Pharmaceutical or Healthcare experience; preferably in a related industry

• 5 years of Experience in Marketing, Experience in Product Launch Planning

• Experience managing complex projects at the project management level

• Strong financial acumen with the ability to assess and get results

• Successful project management experience with the ability to work with cross functional partners

Why AstraZeneca?

At AstraZeneca when we see an opportunity for change, we seize it and make it happen, because any opportunity no matter how small, can be the start of something big. Delivering life-changing medicines is about being entrepreneurial – finding those moments and recognizing their potential. Join us on our journey of building a new kind of organization to reset expectations of what a bio-pharmaceutical company can be. This means we’re opening new ways to work, pioneering cutting edge methods and bringing unexpected teams together. Interested? Come and join our journey.

So, what’s next!

Are you already imagining yourself joining our team? Good, because we can’t wait to hear from you.

Where can I find out more?

Follow AstraZeneca on LinkedIn https://www.linkedin.com/company/1603/

Follow AstraZeneca on Facebook https://www.facebook.com/astrazenecacareers/

Follow AstraZeneca on Instagram https://www.instagram.com/astrazeneca/?hl=en